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A curated hub for enterprise leaders facing unsupportable debt—covering non-bankruptcy debt resolution and reorganizational fundamentals that preserve core business value while enabling turnarounds or orderly exits. Expect clear explainers on alternatives to the “pay or fail” mindset, how to align outcomes for owners and creditors, and tactical guidance across issues like loan workouts, tax and lease obligations, MCA exposure, and vendor/landlord negotiations.
President Aaron Todrin previously worked as a bankruptcy practitioner. After watching businesses get needlessly destroyed through a broken system—we started Second Wind’s RISE process as an alternative to bankruptcy. Second Wind’s debt elimination process preserves the value of the business while divorcing that value from debt. A rational and ethical solution that preserves businesses, jobs…
It doesn’t matter what type of business debt you have; our RISE Debt Resolution Program can help when no one else can. In this video, President Aaron Todrin explains that our mission is to save businesses across the country. No matter what industry, no matter what region—our process can help.
Second Wind Consultants offers solutions to businesses of all sizes that were previously available only to the largest corporations. Whether your company is struggling beneath unsupportable debt or managing the challenges and risk of rapid growth, we offer consulting partnerships that create a path to success—without hourly fees.
There are some very dangerous misconceptions that people have about the bankruptcy process. In this video, President Aaron Todrin reveals these misconceptions and provides valuable information that any business owner considering bankruptcy must know. If you are thinking about bankruptcy, we have a better way. Our debt elimination process will preserve the value of your…
TMA CEO Scott Stuart tells President, Aaron Todrin, why he feels so passionate about what he does. Over the course of nearly 30 years, Scott Stuart has worked closely with most of the segments involved with the corporate reorganization, corporate renewal and corporate health space. The Turnaround Management Association (TMA) is Scott’s mission made manifest…
When it comes to dealing with unsupportable debt, our RISE program provides a better way out, with no bankruptcy or new debt. Reorganization offers a win-win for all parties involved, including successful exits for owners and even maximum recovery for secured creditors. It’s a better way.
When it comes to debt, we know that the typical business owner is almost always faced with bad advice. At the point of insolvency, debt resolution is achieved through an alternative form of asset liquidation that preserves underlying business value while fully resolving debt. When value is preserved, borrowers and creditors alike can benefit.
In this video, Aaron Todrin, President of Second Wind Consultants, explains the SBA, its mission and how SBA fees and loans work. Many clients come to us with SBA-backed loans. While they understand what a conventional loan is, they don’t always know who or what the SBA is—or what the SBA guaranty means.
Take a quick listen while Aaron Todrin, President of Second Wind Consultants, explains the basics and the pitfalls of MCA loans. We frequently have clients come to us that are drowning in MCA debt and in this predicament because they don’t fully understand how MCAs work and what the risks are.
When franchise owners encounter problems, they often think their options are extremely limited by the franchise agreement. CEO, Adam Duso, explains how mutual incentives between franchisee and franchisor open opportunities and solutions many owners of a franchise haven’t considered. Not every franchise model works in every market and every set of conditions. If your franchise is…
Speak with a specialist who can evaluate your situation and reveal strategies to help your business.
Speak with a specialist who can evaluate your situation and reveal strategies to help your business.
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